SpinUp
From research to success.
Three integrated apps to take South African research spinout founders from first idea to break-even, first hire, and venture scale. Practical, mentor-supported, and grounded in evidence.
Built on three principles
SpinUp is not a course, a framework, or a consulting service. It is a set of tools that make the right things easy to do.
Evidence-Based
Every tool is grounded in evidence from studies of thousands of startup outcomes — from GALI's database of 23,000 ventures to Startup Genome's scaling research. The benchmarks and frameworks are not opinions. They are what the data says works — curated by entrepreneurs who have been through the journey themselves.
Mentor-Supported
Research consistently shows that long-term, relationship-based mentorship with practical, in-context guidance produces significantly better startup outcomes than one-off advice or generic coaching. SpinUp is built around that finding — mentors guide founders through the work, not around it.
Practical
No slides to read. No frameworks to memorise. Every tool begins with a clear explanation of why it matters and ends with a concrete output — something you can share with a customer, a mentor, or an investor. If you want to go deeper, ask your mentor or an AI.
Three apps, one journey
Each app is designed for a specific stage. Use them sequentially, or jump in where you are.
Incubator
Seventeen evidence-based tools to take you from an unvalidated idea to break-even. Validate your problem, define your minimum viable product, price it, sell it, and iterate — with built-in mentor guidance at every step.
- —Hypothesis tracking and Mom Test interview frameworks
- —Problem-Solution Fit Canvas
- —Unit Economics and Runway Calculator
- —PMF Dashboard with Sean Ellis benchmarks
- —Pricing experiments and financial modelling
SpinUp Tools
Idea → Break-even
Job Board
Bias-free talent discovery
For applicants
Share skills and experience anonymously. Be discovered on merit, not appearance or background.
For startups
Discover candidates you would never have found through conventional hiring. Reach out directly when there's a match.
Job Board
A bias-free job board built for South African startups. Applicants share skills, experience, and work samples anonymously — companies discover talent on merit, not appearance, background, or university name.
- —Anonymous profiles — no photos, no names until match
- —Skills-first discovery for early-stage roles
- —Direct outreach from companies to matched candidates
- —Built for South African startup hiring budgets
Accelerator
Twelve post-PMF tools structured around the six dimensions of scaling readiness. For founders who have validated demand and now need to build a repeatable, scalable, fundable business.
- —Scaling Readiness Assessment across 6 pillars
- —GTM Playbook Builder for repeatable sales
- —Growth-stage unit economics and revenue retention tracking
- —OKR planning, process documentation, board governance
- —Fundraising pipeline with VC due diligence toolkit
Accelerator
PMF → Scale
Ready to start?
Free to use. No credit card required. Built specifically for South African research spinout founders.
Create Your Free Account